We partner with law firms to
accelerate the performance of Revenue Enablers

A message from Calibrate Legal's CEO, Jennifer Johnson Scalzi
A heartfelt THANK YOU to each and every one of you who has engaged with our brand and services in 2019.  A great piece of advice that was bestowed onto me this year is to pause to take time to celebrate successes and share them with others.  In talking with our team, we agree that we are most proud of:
  • Welcoming three new team members, Kathryn Whitaker, Kati Vlaskovits and Anna Baer, to strengthen our client services and offerings.
  • Representing multiple talented professionals across nine cities across the U.S., resulting in 32 placements.
  • Spreading the message far and wide through nearly two dozen speaking engagements that business services professionals in law firms are Revenue Enablers™ who, in partnership with revenue producers, help law firms achieve sustainable growth and are mission critical to a firm's success.
  • Helping several law firms develop and execute on strategy by way of our marketing department audits, timely management committee reporting/business case development, MarTech vendor selection, and business development planning.
  • Increasing collaboration with our UK alliance partner Totum Partners.
  • Continuing our commitment to add diversity to our clients' supply chain by obtaining recertification as a Women’s Business Enterprise (WBE) through the Women’s Business Enterprise National Council. 
Another piece of advice I received was to give the gift of insight as often as possible and practical.  So, for 2020, I predict:
  • An above average number of openings in Q1 for legal marketing searches, both refills and newly created positions, as firm's begin to truly embrace Account Based Marketing and Client Experience as rooted concepts.
  • An uptick in hiring for positions related to legal operations and innovation which some may say are intertwined...we will continue to watch this trend carefully and provide ongoing commentary.
  • An increase in the need for highly capable 'Rising Star' talent whose work will be more imperative than ever to the marketing department ecosystem.
  • A continued focus on big decision making - on everything from a new hire, to a tech investment to general budget allotments, using methodology and data versus feelings and emotions
Thank you for your trust in our firm; we are grateful for your confidence, and you can count on Calibrate Legal to be a key driver for elevating Revenue Enablers™ in 2020!

Jennifer Johnson Scalzi
Founder, CEO
Calibrate Legal Inc.
Top Social Media Posts of 2019
Dan Packel of The American Lawyer and Jennifer Johnson Scalzi had a great chat earlier this week and we are thrilled that he has broadcast our company's belief that a law firm is fueled by Revenue Enablers!
Calibrate CEO Jennifer Johnson Scalzi was honored as Distinguished Member of the Year at the LMA Northeast Region conference in New York. Huzza!

We are very excited to welcome Kathryn Whitaker to our team as Director of Recruiting & Consulting Strategy!
Jennifer Johnson Scalzi of #CalibrateLegal talks about the key themes surfacing for legal CMOs in today’s modern firms – including career satisfaction for marketers

We are proud to represent Perkins Coie LLP in the recruitment of their new Chief Marketing Officer.
New Research on Digital Marketing in Law Firms.
Expectations for Marketing/BD are rising – and law firm marketing costs are under greater scrutiny than ever. Many CMOs are under pressure to demonstrate Marketing’s contribution to the firm’s revenue in concrete terms.
Top Articles of 2019
CMO Vacancies a Cause for Concern
Calibrate CEO interviewed in American Lawyer.
Seven Signs of an Innovative Marketing Leader Five Keys to a Legal Marketing Professional’s Career Satisfaction
Share Share
Share Share
Tweet Tweet
2019 Copyright © Calibrate Legal, Inc., all rights reserved

Our mailing address is:
Calibrate Legal
1401 Lavaca Street # 533
Austin, TX 78701

Add us to your address book

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.