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Hi <<First Name>>

We hope you had fun yesterday, looking at all the possible training and event options. Did you find what you needed? A reminder that if you are still unsure about what you need, you can always click on the free consultation button on our Speaker Bureau and Christian Russell, who looks after the training side of the business will give you a callback.

Today we want you to use your workbook to make a checklist to ensure that you have collected all the information that you need. 

What is the cost of the course?
How long will you be out of the office?
Who will cover your absence?
What are you contributing? (where relevant)
What is the course outline?
Do you have a biography for the trainer(s)?
Are you looking for internal or external training?

And last but by no means least, what will the return on investment be to the company in terms of efficiency, productivity, effectiveness and new contacts made.

To that end, today we are offering you two incredible tools.

The first is an eight-minute webinar from the tech genius that is Vickie Sokol Evans. In it, she explains how to calculate and prove ROI (Return on Investment) on your tech training. She talks about what makes a tech-savvy Assistant and what skills you will need for your role?

And what is the plan to help you get them? How do you align your training strategy with what is happening in your organisation? How do you speak their language to ensure you get training? And how do you show that digital productivity training drops to the bottom line so that you can present the value after you have attended training?

To take a look at the video, click here. You can find the PDF and tracker mentioned in the video at


And the second tool that we have for you today is our business case template. It gives you an outline of how to ask and what should be included when you present your business case to your Executive for attending training. It simplifies the process and should make preparing your case really easy.

Over in our ebook, there are articles today that you should be reading from Julie Perrine and Andrew Jardine and of course, there are more resources and videos released today over on our social media and YouTube channels.

We're back tomorrow with a template to help you to book time in your Executive's calendar to discuss training options.


Don’t worry if you have missed a day, you can access the videos and bonus items at any time on our Facebook and LinkedIn Groups or via Twitter! And, if you have any questions, you can email either Kathleen DrumColette Walsh or me to get can get advice and assistance.

Today’s tasks:

  1. Watch today's video from Lucy Brazier.

  2. Complete the checklist in the workbook.

  3. Read the articles in the ebook from Andrew Jardine & Julie Perrine.

  4. Watch Vickie Sokol Evans' video 

  5. Complete the business case letter

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