Dearest Fiscotti Fan!!
I think I'm going to start calling you my 'Fiscotti Affezionato Crew' because BOY OH BOY you sure expressed a WHOLE LOT OF LOVE this holiday season. I thank you with all my heart for believing in me and the Fiscotti cookies.
At one point, batches were going out as fast as they were being made. Many of you took advantage of pre-ordering them to make sure you got them on time. Some of you even came back asking for more because...well, we all know how it goes. You get them, have every intention on opening the stocking stuffers and gift boxes at Christmas with your loved ones, but for some reason, you just can't help yourself. You say something like, 'oh, let me take a peek'. And before you know it, the whole bag of Fiscotti Bites are already gone. What makes me laugh is when you share stories like this with me because it melts my heart knowing you love them as much as I do. Some of you even hide them from other family members LOL. Who can blame you!!! I jokingly have used the hashtag #2Good2Share but it's not just a tagline anymore - it's true, most of you refuse to share with anyone, I've heard it with my own ears!!
And I L-O-V-E you for it, I really do. It makes me happy knowing I've just made your day! Can you hear my excitement? Seriously, you have no idea how I dance like a four year old when I'm baking, designing or putting together a package. It doesn't feel like work, because it's way too much fun. As a way of showing my gratitude to those who placed an order this holiday season, I am offering a 15% discount on your next order, all you have to do is quote FISCOTTI4ME.
I seriously have to give a shout out to my cousin Marie because throughout this Fiscotti journey, she has been my VP of everything. When I need to come up with a new flavour, she pitches an idea like she is presenting it to Dragons' Den. When I feel overwhelmed and ready to jump off a cliff, she set's me straight and insists that I 'keep the eye on the prize'. Marie, I love you for all your passion and enthusiasm!!
If you are connected to my Facebook page, you probably saw this video where a package of Fiscotti arrive at her office and she creatively displays them on her desk. She gets excited because she loves to serve a cookie with tea or coffee when she has a financial planning meeting. She actually has created a huge Fiscotti fan base in Calgary because she just can't resist promoting the darn things!!
(P.S. if you need a financial planner, I know just the person - send me a note)
(Marie, tell your sisters I love them just as much xxoo).
As you can see, I love spreading the joy wherever it's needed. And these days, the more, the better, right? Speaking of joy, have your heard about the FFC? Read more about it below and let me know if you are interested!!
Thank you so much for being a part of my "Hallmark" journey!
Oh, before I forget, I want to wish you and your family a HOLLY JOLLY Christmas filled with wonderful memories!!
Overbaked with Joy!!
P.S. Look out for the JANUARY themed flavour to be announced...stay tuned!