What We're Reading (So You Can Use It)
How to Write Short | NPR
Identifying what to leave out of a story is just as important as what to include. Look for sentences that are not essential and can be cut (or as the novelist Elmore Leonard advised: “Try to leave out the part that readers tend to skip.”)
Stock Photos That Don't Suck | Medium
Finding great stock photos is a pain. You’re left with either low-res amateur photos, people wearing cheesy headsets, or photos that are out of budget for the project you’re working on. [Here's] an ongoing list of the best stock photo sites.
You've Set Up an Email Welcome Series, Now What? | EveryAction
Just ask your supporters what they care about - you may not get a lot of responses, but the ones you get could be fulfilling and have a positive impact on your email program.
Four Ways to Fix Broken Communications in the Social Sector | Stanford Social Innovation Review
Abandoning “me too” thinking means being willing to try something before everyone else is doing it. It means weighing the risk of unproven but potentially powerful tactics against the opportunity cost of using safe and unoriginal communications.
2016 NGO Online Technology Survey | Nonprofit Tech for Good
Some interesting tidbits from over 4,500 NGOs worldwide: 52% report live from events on social media, 15% regularly text supporters, and 4% are active on Snapchat.
2016 Guidestar Nonprofit Compensation Report | GuideStar
Median compensation of females continued to lag behind that of males when considering comparable positions at similar organizations. The gap ranged from eight percent for CEOs at organizations with budgets of $250 thousand or less to 23 percent at organizations with budgets of greater than $25 million.
How to Use Social Influence to Inspire Action | Nonprofit Hub
Social influence is all about tapping into people’s tendency to gravitate towards behavior that other people approve of.
8 Ways You're Making People Tune Out When You Speak | Fast Company
It’s well-known that eye contact is important in interpersonal communication, but there’s a fine line between being warm and engaging and making listeners feel intimidated or threatened.
In Praise of Jargon: 3 Times You Should Embrace It | Big Duck
Does the word or phrase encourage people to learn more, or does it cause them to tune out? If you can pique interest, you probably have an opportunity on your hands.
5 Ways for Nonprofits to Tell an Ethical Story | Nonprofit Quarterly
Reducing someone to a problem when he offered to share his story—an extraordinary act of charitable giving all its own—is a victimizing act, and it imposes a viewpoint of his situation he may not share. On a broader scale, it can reinforce false stereotypes most nonprofits try to combat about who lives in poverty, who has a mental health condition, and who faces obstacles bigger than they alone can overcome (which is all of us).
Nobody Knows What the Hell They Are Doing | 99U
And the truth, deep down, is that we all feel as though we’re just winging it. “I have written 11 books,” said the late Maya Angelou, who was renowned as a novelist, poet, and memoirist, “but each time, I think ‘Uh-oh. They’re going to find out now. I’ve run a game on everybody and they’re going to find me out.’”
Tristan's Three Things for Fun
- ComNet16 keynoter George Packer's latest for The New Yorker tries to explain what's really going on in this wild, wacky election.
- A cool infographic from Georgetown University and the Meyer Foundation breaks down what's happening in storytelling these days.
- Need a last-minute Halloween prank? Scroll down and print — you're welcome. (I'll try this on Sean and let you know how it goes, if I don't get fired.)
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