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In the Aisles: New Products in Glass


Welcome to “In the Aisles: New Products in Glass,” a regular look at trends, innovations, and new products packaged in glass containers. To showcase your glass package, click the “Send Us Your New Products” option below or email If you like what's here, please forward this publication.

Michelob Ultra Goes Organic With Pure Gold Brew

Michelob Ultra expands its low-calorie portfolio with the launch of Michelob Ultra Pure Gold. Packaged in flint glass bottles manufactured by Ardagh Group, the beer taps into consumer desire for a balanced, active lifestyle. The glass-bottled brew also builds on growth in organic food sales, up more than 8.4% percent in 2017. Food Dive, Beverage Daily

Move Over Johnnie, Diageo Unveils ‘Jane Walker’

Diageo releases a ‘Jane Walker’ special edition of its Johnnie Walker Black Label brand in the U.S., coinciding with Women’s History Month and International Women’s Day. It's packaged in a signature 750ml glass bottle. Beverage Daily, The Drinks Business 

Angry Orchard Releases New Rosé Hard Cider

Angry Orchard, a brand of The Boston Beer Co., unveils Angry Orchard Rosé hard cider. Made with a blend of apples, including rare red-flesh apples from France, Angry Orchard Rosé delivers a rosy color and floral aroma, and responds to robust Rosé sales, which climbed 40% in 2017. Beverage Industry, CNBC, Tasting Table

Shaka Tea Unveils New Look, Prepares For National Rollout

Honolulu-based Shaka Tea -- the first Hawaiian ready-to-drink iced tea, and the first brewed with māmaki, a plant that only grows in the Hawaiian islands – unveil a new look, and prepares for a national roll-out. The new package swaps out a stubby 16oz bottle for a more elongated 14oz glass bottle. Beverage Daily, Food Navigator

Crispin Introduces Year-Round Rosé Cider

Crispin Cider Co., known for its portfolio of ciders made with fresh-pressed apples and pears, has declared that in 2018, the popular phrase "rosé all day" becomes "rosé all year" with the introduction of its latest offering, Crispin Rosé. Available nationwide in six-packs of 12oz. glass bottles produced by O-I and its joint venture Rocky Mountain Bottle Company. Broadway World 

Coppercraft Distillery Unveils Redesign & New Whiskeys

Michigan-based Coppercraft Distillery launches a new bottle design and debuts new additions to its American whiskey portfolio. The updated glass bottle shape and style is designed to evoke a classic, premium look. “The bottle maintains and builds upon everything that is Coppercraft Spirits – artisan, crafted and creative, filled with the best spirits.” The Spirits Business, BevNet 

Lightweight Bottle Design For Lithuanian Mineral Water  

Ardagh Group develops a new, larger 750ml bottle for Lithuanian mineral water company, Tiche. The bottle features the iconic Tiche crest, with the emobssing optimized for the Narrow-Neck Press and Blow production method, which also reduces the glass bottle weight by 32%. Packaging Europe, Packaging Business Review

New Belgium Brewing Releases Mural Agua Fresca Cerveza 

New Belgium Brewing and Mexico City’s Primus Microcerveceria team up to capture the spirit and flavor of Mexican street culture and art with their newest collaborative release, Mural Agua Fresca Cerveza. It's available in 12oz. glass bottles and on draft in the U.S. and Mexico. Brewbound

Lazy Bear Tea Adds Flavor & Brews Up New Use For Discards

Lazy Bear Tea co-founder Daniela Uribe wants her company's RTD teas -- which are made from leftover coffee cherry husks (known as cascara) -- to have the social impact of Honest Tea while striking the mainstream appeal and distribution of Snapple. The teas are packaged in slim 12oz. glass bottles. Beverage Daily

Lot18 Teams with Warner Bros. On Limited-Edition Wine

Lot18 and Warner Bros. Consumer Products introduce a limited-edition wine collection inspired by “The Lord of the Rings” Trilogy. Each glass bottle includes a specially designed label, and limited to 6,000 bottles each, exclusively available online. Beverage Industry

This Whiskey Is (for) The Pits

A Loveland, CO-based company has created an all-natural, organic deodorant using—whiskey. Packaged in a glass bottle with a spray nozzle, it retains the color of its spirit base, but the slight whiskey smell dissipates within seconds of it being sprayed under your arm. 5280 -- The Denver Magazine

What Does The Glass Bottle Say About The Wine?

We spend a lot of time talking about the stuff inside wine bottles. But can the bottle itself, from its shape to color of the glass, tell you more about what you're drinking? Wine Enthusiast goes deeper than a punt into what's behind your wine bottle. And a new book looks at the science, technology, and history between wine and glass.
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