Diamond wins six awards in 2015 Premier Print Awards competition, case study on Taylor Swift Incredible Things packaging, and more.
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Diamond Wins Six Awards in 2015 Premier Print Awards Competition

Vicky Tiel Paris 21 Bonaparte gift set cartonDiamond Packaging won six awards in the 2015 Premier Print Awards, the world’s most prestigious international print competition. Printing Industries of America (PIA) hosts the competition, which recognizes the creation and production of superior print communications. Entries are judged on color, registration, degree of difficulty, and the overall look and design that makes it an effective and graphically appealing piece. Of the more than 2,400 entries received, Diamond’s work was chosen as that which exemplifies the highest standards in the printing industry.

Diamond won an Award of Recognition in the “Cartons and Containers” category for Five Star Fragrance Company’s Vicky Tiel Paris 21 Bonaparte gift set carton. The packaging imparts a sense of luxury and reflects the essence of the famed Paris-based American couturier. >> more

Taylor Swift Incredible Things (case study)

Taylor Swift Incredible ThingsTaylor Swift's new fragrance, Incredible Things, is a vibrant and feminine blend of floral and vanilla aromas, and the radiant new packaging — featuring textured paperboard, multi-color printing, foil stamping, and multi-level embossing — reflects it.

As a seven-time Grammy winning artist, Taylor Swift lives her life with an open heart, and by sharing her personal stories through music, art and fragrance, she helps inspire her fans to follow their heart, to be their own artist – to do incredible things. >> more

Out of the Box Designs for Folding Cartons

by Marie Redding, Beauty Packaging Magazine

What’s new for folding cartons? Brand marketers, designers and suppliers have been discussing ways to achieve luxe looks, the processes that can improve speed to market, and how crucial the communication is between designer and supplier.

Brand owners and packaging buyers are seeking both innovation and value creation to support their marketing objectives,” says Dennis Bacchetta, director of marketing, Diamond Packaging. “They have also embraced environmentally friendly processes, methodologies, and materials to meet their customers’ expectations,” he says. >> more

Technical Corner

Consumer Reading Preferences: Paper or Screen?
by Two Sides

A new survey into the preferences of consumers for printed versus digital communications has been published by Two Sides, the global organization created to promote the responsible production, use and sustainability of print and paper.

The survey, which was commissioned by Two Sides and undertaken by international research company Toluna, sought the opinions and preferences of UK and US consumers on a number of issues relating to the change from paper-based to digital media. >> more
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