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Preparing for the Web Audit
December 2020

It's that time of year! (Actually, it's a bit past that time of year -- the Fall -- but it's been a bit of an unusual year!) If you're new to the webmaster role, our team conducts an audit of each school's website annually to hone our website skills, best practices, and confirm site requirements are in place. We typically try to have this done prior to the second semester, but are extending our timeline this year given, well, 2020. :-)

How does this work? We will look at every page on your website to note areas of exceptional design/content, as well as areas in need of updates, with the goal of ensuring our websites are operating at their highest potential and are serving our community's greatest needs.

When will the audit take place? The audit timeline is as follows:
- December 16: Communications Team begins formal reviews
- January 8: Each webmaster receives individual audit by this date.
- January 22: Webmasters have completed suggested changes from audit.
- January 25: Communications Team begins scheduling in-person or Zoom visits with each site to review

We truly appreciate your dedication to our websites and all you do to maintain them! Don't worry - this is not a pass or fail process! It is simply a chance for us to get to know your website better, help you set it up for success, and get feedback.

 Please see below for the specific areas we'll be reviewing, and be on the lookout for your site-specific audit by January 8! As always, please do not hesitate to reach out with any questions.

Sincerely,
Darren Grubel & Kellie Feramisco
559-327-9030         559-327-9093
 

Website Audits Will Cover:

1. RETURN TO CAMPUS PAGE
Each website should have a dedicated and prominent Return to Campus page that includes:
  • SCHEDULES for both Hybrid & Clovis Connect students
  • MAPS of campus drop-off, pick-up, traffic flow, health screening stations, etc.
  • VIDEO explaining what to expect upon returning to campus.
  • BREAK or RECESS information
  • LUNCH / MEAL information
  • HEALTH SCREENING details and protocols
  • SICK CHILD procedures
  • VISITOR policy
  • TIMELINE for 2nd semester start and schedule availability (secondary only)
Example: Clovis High Return to Campus Page >>
2. HOME PAGE
A. HOMEPAGE SLIDER
  • 4-6 photos
  • CORRECT SIZE and orientation (horizontal)
  • HIGH QUALITY photos
  • GROUPS of students only (no solo pics)
  • At least a few photos from CURRENT school year
Tutorial: Homepage Slider Images >>
Tutorial: Make Your Own Slider Banner >>
B. NEWS ARTICLES
  • 3-6 articles
  • Articles include SUB-HEADERS
  • No empty READ MORE links
  • THUMBNAIL photo for each article
Tutorial: News Articles >>
Tutorial: News Article Thumbnails >>
C. CALENDAR
  • Calendar is POPULATED with some events, even virtual
  • Calendar is SYNCED
Tutorial: Sync Homepage Calendars >>
3. ACROSS ENTIRE SITE
A. ADA COMPLIANCE
  • No Missing ALTERNATIVE TEXT
  • No EMPTY LINKS
  • Ensure all PDFs are ALSO AVAILABLE AS RTF
Note: All webmasters will be receiving an individual email from our team outlining your key ADA compliance errors, along with details on how to fix them.
Tutorial: How to Add a PDF File >>
B. IMAGES
  • All photos used on website are HIGH QUALITY
  • Photos are scaled to APPROPRIATE SIZE for the page
  • Photos exist on MAJORITY OF PAGES to personalize
  • Ideal PHOTO DISPLAY option is being used (eg. gallery vs. single photo, etc.)
Photo Policy >>
Tutorial: Photos or Photo Galleries >>
C. CONTENT & STRUCTURE
  • Content is CURRENT and DETAILED
  • CONSISTENT FONTS are used across the site
  • No BLANK OR EMPTY PAGES
  • Co-Curricular pages list COACHES/ADVISORS and contact info
  • Ideal PAGE FORMAT is being used
  • TITLE IX and IDAC pages updated (all schools)
  • ELIGIBILITY page updated (intermediate & high schools only)
Example: Maple Creek Title IX Page >>
Example: Freedom IDAC Page >>
Example: Buchanan Eligibility Page >>
4. SOCIAL MEDIA
We know that webmasters are not always also the social media coordinator for each school site. However, since there is some overlap, we are including this new element in the website audit! If you are not the social media coordinator for your school site, please forward the relevant points below to them. Thank you!
  • Each school has a SOCIAL PRESENCE on at least one social media channel
  • WEBSITE HEADER ICONS link to all active social media
  • CURRENT INFO is being shared on social channels

For questions or help:
KellieFeramisco@cusd.com
DarrenGrubel@cusd.com
(559) 327-9093
(559) 327-9030