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The BC Bike Ride is coming to Northern BC! 
This summer, from August 5 - 13, the BC Bike Ride North will connect 100 mountain bikers from all over the world on a tour of five Northern BC communities, exploring 14 distinct trail networks.  

The Ride is a full service, mobile, event-style tour that will include transportation by plane, train, and coach bus covering more than 1,800 kilometres in an action-packed road-trip of a lifetime. An experienced crew will seamlessly orchestrate all the logistics - just like they have become internationally famous for over the last decade at the BC Bike Race.

Northern BC Tourism is proud to be involved with this event and will be working with the event organizers, capturing and curating content for future distribution.
 


Remarkable Experiences Recap
It's been months of recruiting, training, booking travel, organizing logistics, planning, back to recruiting and receiving input from communities -- everything was ready for the launch of the Remarkable Experiences Program in the Bulkley Valley on January 18 and 19 and it should have gone off without a hitch! However, Mother Nature wreaked havoc with icy road conditions, and to keep participants safe and off the highways, plans were amended.  The two-day session originally planned for Burns Lake was condensed into one day, with one workshop held for those in the Burns Lake area and another for those in Smithers.  This proved to be the best option, as only the facilitator Ray Freeman, Destination BC's Beth Sangara and NBCT's Tyler Clarke needed to travel on the icy roads. 
 
In Burns Lake, the session was held at the Jean Paulson Lodge at the Omenica Ski Club - it's a wooden lodge, heated by a wood stove and was a perfect setting given the wintery weather.  The day was filled with instruction, discussion, networking and learnings with many partnerships being forged within the first couple exercises.
    
 Moving on to Smithers, the workshop at the Prestige-Hudson Bay Lodge was also packed with two days’ worth of learnings in one day.  This included lively discussions and researching case studies of other remarkable businesses, and learning from best practices. 
 
The buy in and involvement from the Bulkley Valley for this program has exceeded expectations and our region has the largest intake in the program so far in the province! With so many enthusiastic people, there’s no shortage of fantastic ideas and a drive to make the travelers' experience remarkable and to truly showcase the Bulkley Valley and the entire Northern BC region!

Additional Remarkable Experiences Programs are being planned for areas across Northern BC. To find out more, please contact Tyler Clarke at tyler@nbctourism.com or 250.641.9456.
 

Presenting in the Nass Valley
NBCT's April Moi and Tyler Clarke recently traveled to the Nisga'a Village of Laxglats'ap to introduce Destination BC's Destination Development Program at the Aboriginal Community Economic Development Foundations Workshop. Dr. Brent Mainprize and Arthur Mercer from UVIC's Peter B. Gustavson School of Business facilitated the session which was attended by elected officials, economic development professionals and CAO's from other Nisga'a communities, as well as representatives from Ministry of Jobs, Tourism and Skills Training.  

Highlights included the warm welcome from community members, valuable learnings from the discussions, amazing food and stay at the Nass Valley B&B, and an incredible moonlit drive through the snowcapped peaks of the Nass Valley. Many thanks to Laxglats'ap's Chief Moore for the invitation to return for another visit soon.
 
Creating Strategic Partnerships
While in Vancouver recently NBCT's Clint Fraser and Tasha Peterson met with Arc'Teryx, the premium outdoor clothing and sporting goods company, to discuss upcoming partnerships. We are currently working together on a ski program featuring locations within Northwest BC, and are planning future projects as a part of our 2017/18 content marketing strategy.
 

Register as a NBCT Stakeholder
Now being a stakeholder in Northern BC Tourism is easier than ever! It’s free and it can provide you with access to a wide range of benefits to help grow, support and promote your business. Click here for more info.
 

Meet our Board of Directors 
As a non-profit association, Northern BC Tourism is governed by an elected Board of Directors, and we are very fortunate to have seven dedicated volunteers that represent tourism businesses and communities from across the region.

l to r: Nigel Rimmer, Liz Smaha, Clint Fraser, Wendy Hunt;
Debbie Davis, Jack Payne, Gladys Atrill (absent: Victoria Olmstead)


To learn more about our organization and our board, please visit our corporate website.
Destination Development in Northeast BC
The Destination Development Program has progressed substantially since its launch in September 2016. The first study area in our region is Northeast BC, from Prince George to the Yukon, west to the Muskwa Kechika Management Area and east to Alberta. Over 107 tourism operators, residents and Ministry staff (BC Parks, FLNRO, JTST, Agriculture, Heritage Branch) participated in two rounds of workshops held in three locations from October to December. Facilitator Jennifer Nichol also interviewed 14 more participants unable to attend the sessions. As well, 94 tourism partners completed an initial online survey with a 28% response rate, and a second online survey has just closed. Survey results will refine the vision, themes and goals of the Destination Development Plan, supporting Northeast BC's tourism development in the next 10 years. The next key steps include the draft Situation Analysis, followed by the Working Committee Workshop to shape the actual Plan. 

This program will be rolled out across Northern BC in the near future, and once completed, all of our regional plans will come together and link to the broader province-wide plan.

 
Over the next few weeks, we will continue to seek input to draft the strategy.  To arrange an interview or learn more about the program, contact April Moi at 250.793.0062 or april@nbctourism.com.

 

The Milepost
Co-op funding is still available for stakeholders who advertised in the 2017 Milepost. If you have purchased space for your community or tourism business, click here for more details.
 

Industry News
  • go2HR has recently announced a new safety certification program for small tourism and hospitality employers in BC. Click here for full information.
  • Join fellow tourism stakeholders February 22 - 24 in Victoria for the BC Tourism Industry Conference. Learn from experts and each other about key issues, challenges and best practices in our industry. To register, click here.






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Northern British Columbia Tourism Association · 1274 5th Ave · Prince George, British Columbia V2L 3L2 · Canada

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