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Friday, January 25, 2013
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This Week in Publishing


Welcome! This week our roundup of interesting and noteworthy publishing industry stories focuses on Hearst’s Newsstand deal with Apple, the Financial Times‘ new focus on digital, our latest DPS tips, and more.

PUBLISHING INDUSTRY HIGHLIGHTS OF THE WEEK:

  • Hearst is hoping to entice readers to buy iPad editions of its magazines by allowing people who purchase subscriptions or single editions from Apple’s Newsstand to receive their issues before anyone else gets their print or digital copies. The 22 titles available for early download can be found in a new section on iTunes called Read Them Here First.
  • The Financial Times is joining newspapers like the Guardian in implementing a digital-first strategy. “We must rethink how we publish our content, when and in what form, whether conventional news, blogs, video or social media,” said EIC Lionel Barber. He expects the move to save the paper $2.5 million this year and result in 35 layoffs.
  • Rolling Stone magazine announced last week that it is finally available as an iPad app. The digital edition will be linked with iTunes so readers can purchase music through the magazine. Annual print subscribers will have to pay another $19.99 to access the iPad version—which, based on comments in iTunes, has angered many of them.

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WISHING YOU PUBLISHING SUCCESS!

Margot Knorr Mancini

Margot Knorr Mancini
Founder & CEO, Technology for Publishing


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