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Friday, March 8, 2013
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This Week in Publishing


Welcome! This week our roundup of interesting and noteworthy publishing industry stories focuses on digital publishing platforms, strategies, and trends; how National Geographic launched it first interactive iPad app; the implications of Yahoo’s telecommuting ban; and more.

PUBLISHING INDUSTRY HIGHLIGHTS OF THE WEEK:

  • Good e-Reader Editor in Chief Michael Kozlowski asked, “Will the future of digital publishing be HTML5, EPUB3 or apps?” Several publishing industry execs weighed in on the pros and cons of each format and discussed their biggest concerns, including DRM protections and whether multimedia integration is really worth the effort.
  • On Mashable.com, Max Blau recently asked four publishers about their digital subscription strategies and their secrets to success. See what The Economist had to say about its premium pricing model, and what The Atlantic revealed about its efforts to be “platform agnostic.”
  • Speaking of digital strategies, EContent magazine points to five digital publishing trends that will affect the market in the year ahead, including a surge in digital-only publications, the delivery of content in smaller doses, and publishers’ efforts to monetize social media.

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WISHING YOU PUBLISHING SUCCESS!

Margot Knorr Mancini

Margot Knorr Mancini
Founder & CEO, Technology for Publishing


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