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Tuesday, October 22, 2013
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TFP Publishing Trends - October 2013

Welcome TFP Friends, 
It's been a busy month—we have lots of hot topics to get you caught up on, including our latest Women in Media interview, and several other new articles.

First, I want to point you to my latest blog on "Anytime Publishing." TFP's focus has really been shifting this year, as we move past helping publishers get from print to digital, and shift more into helping them create and publish effectively across all channels—it's the next emerging wave.

That said, many of you are still working through your digital strategies. If you're just designing your first digital experience, check out guest blogger Mary Lester's "Converting 2-D Publications to Interactive Apps" in our DPS Tips blog this month.

We've also decided to make available a monthly compilation of the Media Metrics we follow. Metrics seem to be something many of you are interested in, and we compile that data for ourselves already, so we thought, "Why not share?" Related to that, don't forget to check out our Weekly Infographics to get some great visuals to go along with some of those metrics.

We hope your publishing endeavors are going well and that TFP is helping you stay ahead of the challenges!

Warm Regards-
Margot Knorr Mancini, Founder & CEO

Anytime Publishing: 3 Core Objectives for Radically Changing Content Workflow


“Anytime Publishing”—the ability to publish content to any platform at any time—sounds simple enough, but successfully implementing it takes solid rework and realignment of content processes and expectations, plus some leading-edge risks. I outline three core objectives to help you radically change your content workflow.


Read more...

Women In Media: Editor Leah Lamson on
The Industry's Past, Present, and Future


Leah LamsonEditor Leah Lamson has spent almost her entire career with the the Worcester Telegram & Gazette, a daily newspaper serving Massachusetts’ second-largest city. She has witnessed many changes there and in the broader newspaper industry throughout her career, and there will undoubtedly be more changes to come at the paper, as it prepares for new ownership. I spoke with Leah last week and got her perspective on the Telegram’s history, where the industry is heading, and where she sees opportunities for growth.

Media Metrics: Industry Trends and Forecasts for Ads, Mobile, Apps, Ebooks, and More


NEW! Media Metrics is our new monthly addition to the TFP info suite. We know that many of you are hungry for data to help you keep up with current media industry trends and prepare for changes that are just around the corner. To help you do just that, we've started compiling excerpts from some of the key stories covering those issues each month.

This month's selections cover a range of topics, including what's happening with the advertising and mobile industries, app and Internet usage, and ebooks.

Read more...

Pinterest Roundup: October

Every month, we collect interesting and noteworthy news about the visual bookmarking site Pinterest in our Pinterest Roundup. This month's roundup includes stories on what the new article pins feature means for publishers, the introduction of ads on Pinterest, and more.

You can also find Technology for Publishing on Pinterest, where we’re pinning interesting and inspiring content related to the media industry.

Read the full Pinterest Roundup on the TFP blog 

 

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