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Friday, Febuary 1, 2013
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This Week in Publishing


Welcome! This week our roundup of interesting and noteworthy publishing industry stories focuses on digital magazine pricing models, boosting revenues with digital supplements, Adobe's release of Digital Publishing Suite v25, and more.

IMPORTANT NOTICE FOR DPS CUSTOMERS:

This week, Adobe discovered an issue with DPS and Apple's latest iOS release, version 6.1, which became available this week. The issue will cause crashing for any multi-issue DPS app with in-app purchases if network connectivity is not available, either via a network connection or by enabling airplane mode. This issue will require that DPS apps are updated with the latest v24 or v25 App Builder in order to correct the crashing. More information is available at Adobe's site.


PUBLISHING INDUSTRY HIGHLIGHTS OF THE WEEK:

  • A Wall Street Journal article about digital magazine pricing strategies discussed the tactic of charging more for digital than for print subscriptions to compensate for declines in ad sales. But PaidContent is skeptical about that strategy and suggests that magazine publishers should look to book publishers' e-book tactics for guidance.
  • Meanwhile, on ReadWrite.com, John Paul Titlow contends that traditional publishers with digital offerings "need to figure out a hybrid model that works, and not just jack up their prices to make up for shrinking subscriber rolls." He laments a lack of innovation and points to The Magazine's paid iPad app as a source of inspiration.
  • The Guardian also has a suggestion for magazines looking to expand their revenue sources: Produce one-off digital supplements.
  • Join MEI for an overview of the recently released vjoon K4™ version 6.5 in a free webinar at 1 p.m. (ET) on Wednesday, Feb. 6. The webinar will highlight some of the new release's key features, including customizable button bars, updated Adobe DPS integration, and simplified workflows. Sign up to attend the session on MEI's website.

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WISHING YOU PUBLISHING SUCCESS!

Margot Knorr Mancini

Margot Knorr Mancini
Founder & CEO, Technology for Publishing

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