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Tuesday, April 22, 2014
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TFP Publishing Trends - April 2014

Happy Spring to our many TFP Friends, 

The sunshine is back, the snow is gone, and the pace is picking up as our various publishing clients roll up their sleeves to tackle new content projects, process changes, and supporting technology initiatives.

Keeping content strategy moving forward while staying on target and keeping informed is the challenge of the day for all publishers. This month, I talk more about Elements of an Effective Content Backbone in my article about content governance and compliance.

Governance is an often overlooked and under-supported component of a successful content strategy. As you prepare to engage in your new projects, ask yourself what you should be doing to invest in good governance practices that can help your organization to thrive. Are you where you need to be?

Warm Regards-
Margot Knorr Mancini, Founder & CEO
 

The Effective Content Backbone: The Importance of Governance and Oversight


 The Importance of Content Governance and OversightYou know that the more content you have in a variety of forms, the more successful your publishing business can be. But how do you build consistent practices and processes, especially in larger, more siloed publishing organizations where each group runs somewhat autonomously?

See our recommendations for activating a governance plan in order to effectively create content in as many forms as possible.

Designers' Corner: Color Inspiration for Your Next Project

Color Inspiration for Your Next Project

To get the creative juices flowing, some projects just have to start with just a bit of color.

In her latest post on the TFP blog, designer Mary Lester shares some of her go-to sources for color inspiration, including her favorite books and color-filled shops.

Read the full post on the TFP blog

Media Metrics: Audience Behavior, Digital Ads, Tablets, Video, Referrals, and More


Read TFP's latest Media Metrics post

TFP's Media Metrics blog and new monthly newsletter gather stats from some of the key research related to issues affecting the publishing and media industries.

Get caught up with current media industry trends and prepare for changes that are just around the corner with this month's picks on the state of the news media, digital ads, audience behavior, tablets, video, referrals, and much more.

Read the full Media Metrics roundup on the TFP blog

Pinterest Roundup: April

Visit TFP's Pinterest page

TFP's April roundup of the Pinterest coverage that’s relevant to the publishing and media industries has stories about promoted pins, policy updates, strategy advice, stats, and more.

You can also find Technology for Publishing on Pinterest, where we’re pinning interesting and inspiring content related to the media industry.

Read the full Pinterest Roundup on the TFP blog 

 

TFP resources

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