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Hughes marks 25 years


In 2017, Hughes is celebrating 25 years of supporting clients around Australia in building their brands and protecting their reputations.  

Our focus on helping clients to achieve their business goals hasn’t changed but the way in which we do it is in many ways, radically different.

Please visit our newly launched website to explore our expanded services and to see how we tell our clients’ stories.

Why 2017 should be your year for video


Video is easy to consume, explains complicated concepts in bite-sized grabs and is easy to share, which is why it should be a key component of your communications strategy.

Our video production director Serena Findlay has had a busy summer telling our client’s stories through video – watch here.  

And if you want to know more about the benefits of using video in marketing, click here for 31 Must Know Video Marketing Stats compiled by Hyperfine Media in the UK.  

Use Twitter more innovatively


With the new year fast gaining momentum, Hughes social media champion Kate Potter has compiled some key tools and tips for you to get more out of Twitter in 2017. Read her blog here.

75,000th baby born at Calvary


Hughes client Calvary North Adelaide recently celebrated the arrival of its 75,000th baby.  Little George Jolly arrived 114 years after the first baby was born at the State’s oldest private maternity hospital.

We were delighted to work with Calvary Health Care to promote the milestone.  View the full article in The Advertiser here.

Shining a light on business success

 
We were delighted to be able to shine a light on client Haneco last month.

Haneco has recorded near-triple digit growth every year since establishment in 2012 on the back of exponential demand for low energy LED lighting from commerce, industry and the residential sector.  Last year, Haneco turned over more than $50 million, becoming one of the major lighting suppliers in Australia – and in so doing substantially reducing Australia’s energy usage and power costs. 

Read what the Australian Financial Review had to say here. 

Ageing Well

 
Have you developed an innovative product or service that could meet the growing global demands of the Ageing Well market?

If so, enter the Premier’s Ageing Well Innovation Challenge and it might be the first step to tapping into the Asia Pacific’s 500 million-strong over-60s market. Entries close 31 March.
     
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