Instagramification at The Toast
December/January 2017
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FRESH TOAST

Instagramification
BY LOUIS EKSTEEN

I love Instagram. Its instant filtering makes anyone a moody photog type. It’s now also clear, in hindsight, that Facebook made the deal of the century when they bought this hip app for only $1bn. The way in which the social network is monetising Instagram is simply brilliant.

Every time Facebook releases its results the more obvious it becomes mobile and Instagram are the drivers behind its dominance in the advertising industry. I wonder what they’re going to do with WhatsApp. If it’s going to be anything close to how Facebook handles Instagram, we’re in for an advertising and media world controlled by two players: Google and Facebook.

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EXPRESSO

A toast to the holidays

BY KIM BROWNE

It seems everyone I speak to agrees on one thing: #2016mustfall. It’s been a tough, hectic year and everyone around me deserves a break! Our office will be closed from 15 December (end of year staff lunch) until 4 January 2017 so The Toasters can recharge batteries and come back ready to make magic in 2017.

We believe it is really important to spend time enjoying our families and friends at this special time of year and to perhaps even reflect on the learnings from the past year and plan for the coming one. Not having to rush around chasing jobs and deadlines will hopefully give us all some much needed downtime too.

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THE BOTTOM LINE Recent work

Barloworld Equipment notebooks and flashcards

The Toast produced a fast-turnaround brand collateral package for the HR conference of Barloworld Equipment recently.

Triomf Kliniek website

Atterbury Trust-supported medical initiative Triomf Kliniek recently announced the opening of their new facilities in Pretoria West. The Toast is proud to have created Triomf's new website in time for the event.

Prestige College Crystal Park campaign

Twisted Toast recently assisted Barnstone Education with a Facebook campaign for registration enrolment for its new quality education private school Prestige College Crystal Park in Benoni.

AttKids

Check those cute Atterbury kiddies floppy hats!

OUT AND ABOUT

It’s a matter of association

The Toasters had their dancin’ shoes on at the fab 2016 Atterbury party.

See more photos

Not sure what to do?

Fantasy of Light

Book tickets now at Computicket for the entertaining Fantasy of Light show at Waterfall Park, Mall of Africa, happening daily until 24 December 2016.
Copyright © 2016 Twisted Toast Digital (Pty) Ltd, All rights reserved.

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