Royal Rose Radicchio Certified as SUPERFOOD
Erin Fogg 831-402-0871 | 

Royal Rose Radicchio Certified as SUPERFOOD
Hearty red vegetable joins spinach and blueberries with one of produce's most elite health certifications 

SALINAS, CA - Royal  Rose Radicchio has officially been certified as an Antioxidant-rich SUPERFOOD TM by SCS Global Services. While radicchio has long been regarded as a “health food,” this official certification elevates Royal Rose Radicchio to a new level, alongside nutritional powerhouses like spinach, blueberries, broccoli, green tea, and pomegranates. Foods are certified as a SUPERFOODS only when they meet or exceed exceptional levels of bioflavonoids, known as Anthocyanidins, that carry amazing health values. An independent lab tested and evaluated Royal Rose Radicchio from several ranches and seed variations. Royal Rose's signature red vegetable exceeded all USDA Flavonoid averages for Anthocyanidins (Cyanidin) and meets 20% of the daily requirement in just one little serving.
Many of today's most popular diets that are associated with improved health and longevity, such as the Mediterranean diet, the French diet, and the Japanese diet, emphasize the medicinal properties of food and the importance of heavy vegetable and fruit consumption. These diets rich in fruits, vegetables, and grains contain vital antioxidants that boost health and energy levels. Research surrounding such traditional diets suggests that changes to the American diet could help address obesity, cancer, and cardiovascular diseases currently plaguing the United States today.

"This certification confirms Royal Rose Radicchio's place among the SUPERFOOD super stars," said Royal Rose President Dennis Donohue. "Our focus now will shift to helping more health conscious consumers access this delicious, unique, and versatile vegetable."

Royal Rose Radicchio is healthy for reasons beyond antioxidants as well. The company's farm-fresh radicchio varietals are high in Vitamin A, B, C, and K, which are most easily absorbed and utilized by the body when consumed through foods, than through supplements.  Royal Rose Radicchio also has exceptionally high dietary fiber levels, allowing you to feel fuller, longer and to effectively remove waste from your body.  

Expect more big announcements from Royal Rose in the coming months, as the company's innovative leadership further explores the company's signature HOT SALADS, promising to introduce America to a new way to enjoy the fresh, SUPERFOOD certified produce in both organic and conventional lines. Royal Rose is committed to making it easy and tasty to put the healthiest of vegetables at the center of the plate - introducing dishes like crisp Treviso on the grill and hearty red radicchio in the pan. Read more about Royal Rose's HOT SALADS here.

Click here to download at PDF of the full text of Royal Rose's certification.
About Royal Rose
Royal Rose Radicchio has been adding fresh color to the “Salad Bowl of the World” in Salinas, California since 1993 when Italian farmers Lucio Gomiero and Carlo Boscolo teamed up with Salinas Valley growers to bring seasonal radicchio to America year-round. Royal Rose LLC currently follows the sun through multiple growing regions to supply the emergent market with field-fresh radicchio from California, Florida, Arizona, and Mexico. Led by company president Dennis Donohue, Royal Rose’s FRESHER-BIGGER-BETTER program reflects an ongoing commitment to educating consumers about this powerful vegetable’s versatility and freshness.
Royal Rose Radicchio’s main products are Italian in origin. Red chicories like Radicchio, Treviso, Verona, and Tardivo are all from the Veneto region of Italy. Other chicories like Frisee and Puntarelle are green, but possess similar chicory flavors and nutrients to their beautiful red counterparts. The varieties of radicchio are named after the Italian regions where they originate. Chioggia is the most common variety grown and identified in the United States with its round, grapefruit-size heads. Treviso is an elongated version of radicchio resembling a large Belgian endive, or a red romaine heart. Tardivo and Castelfranco resemble ‘flowers’ and are only available in winter months. Radicchio farmers in the Veneto region are so proud of their radicchio that they have sought to have Protected Geographical Status applied to the names of these radicchio varieties to keep them tied to their original growing regions, much like Parmesan cheese and Champaign. Radicchio has long been a traditional family favorite in Italy, and is gaining popularity around the United States for its versatility and nutrition... and scrumptious crunch! 

For more information or to schedule interviews contact Erin Fogg at 831-402-0871 or

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