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Partner Newsletter
Dear <<First Name>>
Fritillaries, North Meadow, Cricklade
Latest Opportunities for your Business

New Familiarisation Passport for 2017 Season

Thank you to all our partners who, for another year, have supported our Familiarisation Passport. It includes approximately 60 free or discounted places to visit and things to do and is worth over £1,500. It is designed to be used by staff from partner businesses, plus press and trade where applicable, to familiarise themselves with Wiltshire product. This year the VisitWiltshire Familiarisation Passport is available as an online document only. Partners will shortly receive an email from Jenny with details, including access to the downloadable password protected pdf. Contact Jenny if you have any queries. 

Special Offer on Banner Adverts - 3 for the price of 2 - Book Now

We are giving partners the opportunity to have 3 banner adverts for the price of 2 on or From only £55 per month. Please contact Emma before 30 April to book.

Calling all Attractions, Events and Activity Businesses who want more visitors!

We will shortly be launching our new DigiTickets system and we are keen to sell your tickets for events, attractions and activities. This is an easy way for you to increase ticket sales with no extra marketing spend - let our new system bring in the bookings for you! For further information click here or contact Emma for further information.

Free Promotion of your Events and Special Offers. Please fill out our event form. Any other information for PR please send to Flo.

The Great West Way News

The Great West Way Conference

The Great West Way Conference took place on Thursday 30 March at Grittleton House, Chippenham. It was attended by 172 tourism professionals and Tracey Crouch MP, Minister for Sport, Tourism and Heritage.

Thank you to all our partners and stakeholders who attended and contributed, to help us develop the future direction of The Great West Way project. We really appreciate your continued support. The Phase 2 business plan has now been submitted to VisitEngland/VisitBritain. We shall keep all partners and stakeholders updated. 

For further information about The Great West Way project, reports from Phase 1, conference speaker presentations and a short video of the day for anyone who was unable to attend - please click the button below.
The Great West Way
Partner Meetings & Training Events

Wiltshire Association of Visitor Attractions (WAVA) Meeting
Tuesday 25 April
2pm - 4pm
Bowood House & Gardens
Please contact Jenny to confirm your attendance

An Introduction to Social Media
Tuesday 16 May
10am - 4pm
Partner rate - £65 + VAT including lunch
Non-Partner rate £130 + VAT including lunch
This course will cover the basics of Facebook, Twitter and Instagram and how to use them effectively.
Please contact Theresa to confirm your attendance

Salisbury Tourism Meeting
Tuesday 23 May
2pm – 4pm
Legacy Rose & Crown, Salisbury
Please contact Theresa to confirm your attendance

Travel Trade Group Meeting
Thursday 25 May
2pm - 4pm
Please contact Flo to confirm your attendance

Maximising your partner opportunities and benefits
It is important to us that our partners are making full use of the opportunities available to them.  If you would like to schedule a call, or meeting, to discuss in more detail please contact Theresa.

Industry News and Events

VisitEngland Quality Assessment Scheme News

VisitEngland have awarded the AA  contract to run the VisitEngland Quality Assessment Schemes under licence for the next three years (trading as VisitEngland Assessment Services). The VisitEngland Quality Assessment Schemes will remain separate to the AA’s existing assessment schemes. Participants will continue to be able to choose between the VisitEngland and AA accommodation schemes. All current ratings, logos, marques and accolades remain unchanged. If you have any queries regarding the VisitEngland schemes please call 01256 491111 or email

Latest Inbound figures for January 2017 

The latest monthly data from the International Passenger Survey show an 11% increase in visits to Britain and 15% up on spend in January 2017. Further details can be found here.

New VisitWiltshire Partners
We would like to welcome the following new VisitWiltshire partners:
Just in case you missed it!

Take Part in VisitBritain's Annual Attractions Survey

The  Annual Visitor Attractions Survey will be used by government and industry to gauge the performance of the attractions industry and the results often generate lots of media interest. Participating attractions will receive their own benchmarking report. Forms need to be completed by 1 May 2017. Please get in touch with VisitEngland via email for further information.

The March Marketing Update can be found here. The April Marketing Update will be coming soon! 

Partner Marketing Opportunities
What's On in Wiltshire
News and Events
VisitWiltshire's Partner Newsletter is a bi-monthly newsletter. Copyright © 2017 VisitWiltshire, All rights reserved.

Our mailing address is:
Bourne Hill

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