For Immediate Release

Name:  Maria Zampini 
Company: UpShoot™ LLC
5010 South Ridge Rd
Madison, OH 44057
Cell: 440.812.3249
Treasure Island Sweet Potatoes

A Green Thumb’s Up for Treasure Island Sweet Potatoes

February 2020 — Treasure Island Sweet Potatoes, represented in North America by Concept Plants, were recently recognized with a Green Thumb Award in the Edible Plants category from the Direct Gardening Association at their DGA 2020 Winter Meeting in Orlando, Florida.

Brian Kirkland, Sales Support and Business Development for Concept Plants, accepted the award from Randy Schultz of Schultz Communications.  Concept Plants is proud to represent the Treasure Island Sweet Potatoes. These selections are from breeding work by the Louisiana State University AgCenter from an original concept development and collaboration work by their partner FitzGerald Nurseries in Ireland.
The Green Thumb Awards recognize outstanding new garden products available directly to consumers via mail order or online. Winners of the 2020 Green Thumb Awards were chosen by an independent panel of garden writers and editors. The judging criteria includes product uniqueness, technological innovation, ability to solve a gardening problem or provide a gardening opportunity, and potential appeal to gardeners.

Beautiful & Tasty Treasures

Treasure Island Sweet Potatoes are a breakthrough in breeding as they are the first edible AND ornamental sweet potatoes on the market. Not only are the leaves colorful, they are edible, too. In the fall you can dig up and enjoy the colorful sweet potatoes. The plants in the Treasure Island series are named after different Polynesian Islands. Each plant hides a "treasure" underneath the soil, and the varieties sport different leaf and root colors.
Treasure Island ‘Tahiti’ PPAF was named after Tahiti Island. Purple-fleshed roots with purple skin add a striking color to your cooking! Its green leaves are edible and healthy, too. 
Treasure Island Tatakoto
Treasure Island ‘Tatakoto’ PPAF is named after Tatakoto Island. Purple skin and orange flesh make a colorful, flavorful, and healthy addition to recipes. Its dark green-purple leaves create beautiful ornamental value in the garden—plus, they’re delicious.
Treasure Island Makatea
Treasure Island ‘Makatea’ PPAF is named after Makatea Island. A lovely ornamental Ipomoea, with very vigorous twining heart-shaped, golden foliage showing off above white flesh roots. The potatoes make delicious additions to Asian and Caribbean dishes, as well as sweet purees. The bright chartreuse, heart-shaped, pointed, edible foliage looks gorgeous in salads.
Treasure Island Kaukura
Treasure Island ‘Kaukura’ PPAF is named after Kaukura Island. A decorative Ipomoea with purple, heart-shaped leaves, orange skin, and orange flesh roots, the stunning sweet potato adds terrific ornamental interest to vegetable gardens and containers. The tasty, healthy roots provide a boost of delicious flavor and color to meals. Deep purple, heart-shaped, edible leaves offer a delicious—and stunning—culinary addition.
Treasure Island Manihi
Treasure Island ‘Manihi’ PPAF is named after Manihi Island. The deep purple, maple leaf foliage alone offers a great reason to grow the plant, but the sweet potatoes’ orange skin and orange fleshy roots create extremely flavorful meals with the enhanced health benefits of beta-carotene rich flesh. Add its beautiful foliage to dishes for an instant boost of flavor, color, and culinary interest.

Super Plants Provide Superfood

Known as a superfood and regarded as healthier than regular potatoes, sweet potatoes make a perfect addition to healthy meals. Sweet potatoes are a good source of Vitamin B and C. They are also high in fiber, iron, calcium, and antioxidants like lutein.
The leaves make highly nutritious additions to salads, stir-fries or smoothies and offer a great source of vitamin B, beta-carotene, iron, calcium, zinc and protein. The culinary use of sweet potatoes is  similar to regular potatoes: you can grate, fry, steam, bake, or mash them.

Two for One

Being both an edible and an ornamental means a big bang for the gardening buck. These sweet potatoes provide both beauty and sustenance; what more can a gardener ask for? These easy-to-grow plants are perfect for both the novice and experienced gardener, especially when space is an issue.
Unlike other ornamental Ipomoea, the edible, tasty Treasure Island plants produce a sweet potato harvest on par in yield with current commercially produced sweet potatoes. Available in a range of foliage colors and easy to grow in containers, the Treasure Island series gives home gardeners multiple benefits: attractive foliage colors in spring and summer, the ease of growing edibles in containers, and a delicious sweet potato meal in autumn! In addition to eating the roots, the edible leaves make a tasty addition to dishes and salads.

For More Information

How to purchase:

Growers can order through their Ball Seed broker. Consumers can order Treasure Island Sweet potatoes from Spring Hill Nursery.

Concept Plants (US)
Brian Kirkland
844-367-7723 (Toll Free)
Plantipp (Europe)
Peter van Rijssen
+31 6 55881900
Plantipp BV

About UpShoot

UpShoot, LLC is a boutique horticulture marketing firm specializing in the sales, licensing and marketing of new plant introductions to North America, Canada, Europe and Australia. UpShoot also provides marketing services for gardening related products to both  trade and consumer audiences. For more information, contact Maria Zampini, President at 440-812-3249 or
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UpShoot, LLC
5010 South Ridge Road Madison, Ohio 44057
UpShoot is a boutique horticultural marketing firm specializing in new plant introductions and gardening-related products. 

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