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Welcome to the Hertford Town Centre Traders Network Newsletter 

 Bullet points from Christmas Planning Traders Meeting held on 1st October

ACTION REQUIRED

 
Sunday 8th December
 
Main emphasis on special Hertford Trading Day on Sunday 8th December
 
All shops will be asked to trade core hours of 11am to 4pm
 
All Shops to let Melvin know what in store activities or promotions eg seasonal giveaways, discounts that they plan by 15th October;
 
A prize draw will be run for customers of participating stores on 8th December
 

Prizes for the draw should be attractive ie 1st prize ipad or iphone; 2nd prize Hamper 3rd prize Meal for two. Further prizes as donated by Town Centre businesses. Please let Melvin know if you can donate a prize for the draw.
 
Prize Draw entry form will contain contact info and an opt in box for information on future Hertford events.
 
Town Council will support event by providing marketing and promotional activity including recruiting street activity/performance.
 
Street Wardens asked to let businesses in their streets about these decisions
 
It is expected that most traders will trade on Sundays throughout December
 
Late Night Shopping
 
Late nights in November/December should be coordinated on Thurs and Friday until 7.30pm to ensure greatest impact.
 

Next Meeting  22nd October at 6pm. Venue to be confirmed to finalise Prize Draw arrangements and activities to promote Trading Day.
 
Customer Service session for Town Centre traders and staff to be arranged with Shopper Anonynous and held by early November in early evening. The cost is £30 per person for a 2.5 hour session.
 
Traders to be asked to share their twitter and facebook contact details to assist more collaboration and local purchasing.
 
Axis Magazine is running a special shopping edition in November. They may produce a hidden gems retailers map early in 2014.

Forthcoming events
 
12/13th October Hertford Food and Drink Festival
 
22nd November Christmas Gala and Market
 
Melvin Caton  Town Centre Coordinator contact details:-
Tel No 01922 52807; Mob 07534 104462; Fax 01992 505876
Email:
Melvin@hertford.gov.uk
Address: Hertford Town Council, the Castle, Hertfordshire SG14 1HR
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