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Ingogo Investment Opportunity:
Invitation to Investor Presentation by Hamish Petrie
VentureCrowd has secured an exclusive private allocation of up to $4m in a strategic pre-IPO raise at a pre-money valuation of $70M. 
Previous Pre-IPO Raise New Capital Raise
  • Ingogo is now raising $12M at a $70m pre-money valuation. 
  • IPO expected in Q1 2016.
  • VentureCrowd’s allocation is A$3-4m (NB: if, as per the last capital raise, there is excess demand, allocations will be rateably reduced)
Background / Business Update
  • Ingogo commenced in 2012 as a peer-to-peer taxi booking and in-app payments model. It has now evolved into a full mobile payments business, providing taxi’s with a lower cost terminal with greater functionality than incumbents. Ingogo has rapidly growing revenues and traction within the Australian taxi vertical and aims to deploy the same technology solution to other mobile payment verticals. 
  • The Ingogo Board wishes to use the increased capital to facilitate aggressive growth in the driver network and payment volumes now that Ingogo's national footprint is in place.
  • There will be a greater allocation of capital on the strategic partnership and integration with Concur (Ingogo’s taxi payments with Concur’s expense claims format). Concur has a significant presence in the top 500 Australian corporates and the corporate sales team will be built out to win further corporate customers. 
  • Pilot testing is progressing well with cloud-based accounting firm Xero and both Ingogo and Xero are looking to accelerate and scale the partnership - potentially internationally).
  • Explore new mobile payment vertical opportunities and partnerships e.g. trades, services.
  • Opportunistic timing with GoCatch reportedly up for sale
  • Further prepare for an ASX listing in Q1 2016. (By the time of an IPO Ingogo wishes to show continued national traction in taxis, plus a track record of successful joint ventures with Xero and Concur).
  • Thu 23rd April - Public announcement
  • Thu 30th April - Full presentation (including Q&A) by Ingogo founder, Hamish Petrie at Rockpool (66 Hunter St, Sydney) at 6:00pm to Artesian investors
  • Mon 4th May - Book closes and individual allocations finalised by end of day
  • Tue 5th May - Investment monies to be received by VentureCrowd Nominees
  • Wed 6th May - Investment opportunity close
Next Steps from Interested Investors
  • Use "Accept"/"Decline" button on this email to notify your intention to attend investor briefing
  • Email your VentureCrowd/Artesian contact the amount you would like to invest
  • EFT your investment monies to VentureCrowd Nominees by Tuesday 5th May, 2015. 
  • Monies should be EFT’d to:
            VentureCrowd Nominees Pty Ltd
            BSB: 063349
            Account: 10217380
            Reference: Please include your full name

If you have any questions or would like more information please contact us.


Jeremy Colless
CEO VentureCrowd/Managing Partner - Artesian
Thursday, 30 April 2015

Rockpool Bar & Grill
66 Hunter Street

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Notice and Disclaimer
VentureCrowd is an equity based crowdfunding platform primarily available to wholesale investors (and not retail investors) as defined in the Corporations Act 2001 (Cth) – that is, sophisticated and professional investors. Investors who invest through the VentureCrowd platform will be investing in a managed investment scheme (that is not required to be registered) which holds the equity in the underlying start-up business on behalf of investors.  Interests in the scheme are issued by VentureCrowd Nominees Pty Ltd ACN 166 599 140 as authorised representative of Artesian Venture Partners Pty Ltd ACN 112 089 488 AFSL 284492.  Investors will not have equity in the start-up business directly.

This publication has been prepared by VentureCrowd Pty Ltd ACN 166 598 849, authorised representative of Artesian Venture Partners Pty Ltd.  The information contained in this publication about the proposed business opportunities and the securities or scheme interests (1) is not a recommendation to invest in the investments, securities or scheme interests; and (2) is not intended to be the only information on which an investment decision should be made.  Detailed information may be needed to make an investment decision, for example: financial statements, a business plan, information about ownership of intellectual or industrial property, or expert opinions including valuations or auditors' reports amongst other things.  
Any forecasts with respect to future market sizes or financial performance are estimates only based on information provided by the businesses and made available to VentureCrowd as at the date of the publication and may not actually eventuate. A prospective investor is strongly advised to take appropriate professional advice before considering an investment through the VentureCrowd platform. Further, prospective investors should be aware that no established market exists for the trading of any securities or scheme interests that may be made available through the VentureCrowd platform.