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White label content: A competitive advantage for online marketing

How many times a day do you search Google? It’s become so automatic for most of us that we may not even realize how often we type in a search unless we look at our search history.

According to Internet Live Stats, Google receives more than 3.5 billion searches per day (40,000 per second!). This is mind boggling. And we can be sure that number is growing each day.

Where does all that online content come from?

Have you ever wondered who’s creating all the blogs, articles, website copy and Facebook posts that show up in online search results? How do people find the time to write all that content?

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Corporate communications 101

 

The business world is chock full of words and phrases that can be difficult to understand and interpret, such as “corporate communications.”

What most people think of when they hear the term corporate communications is public relations, or sharing information with customers, clients and the community. That is a large component, but it’s far from the only element to be aware of.

In addition to public relations, a corporate communications manager — whether in-house or outsourced — pays attention to these items:

Keep reading

PR Consulting is now Bellingham PR & Communications. However, nothing else has changed. We’re still here creating messaging for corporate communications, strategically guiding public relations, managing social media and email marketing, updating websites, editing publications and coordinating all kinds of marketing projects. We’re still here as a trusted resource for consulting and advice in times of exciting change or crisis.

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What we're up to:

Patti got her COVID-19 vaccination! She was unsure and nervous going in; however, she reported that the process was easy and even pain-free. Patti's hoping that this might be her ticket into live events and travel adventures in 2021.
For the past few weeks, Matthew and his family have been hard at work planting and watering. When they moved in, their house had no plants, barring a few tall trees and some unwanted ivy. Clearing, digging, planting watering ... it's a long but fun cycle, and the five of them have enjoyed the afternoon work time together.
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