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Should web writers and UX designers use “click here”?
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From a usability perspective, we’ve been trying to get web editors to avoid “read more” and “click here” for years. But, for sales links (rather than “resource links”) you get more clicks - which means potentially more conversions. Click here.
Mobile devices are personal devices
In the context of intranets this not only gives us a whole load of exciting (and useful) opportunities, but also a few challenges - the way we deal with content and services internally needs to change in order to make the most of what mobile intranets can offer. Read the Step Two article.
Are marketing images damaging your website?
Banners that don't match the task a visitor is trying to complete and "filler" marketing images are being shown time and time again to be ignored, or as Gerry McGovern points out in this article - even detrimental to the trustworthiness of a site and the chances of goal completion.