Volume 2/Spring 2011
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On The Calendar

This April is shaping up to be another busy Safe Digging Month for Holey Moley and the rest of the Indiana 811 team, as they travel across Indiana to promote the importance of contacting Indiana 811. Indiana 811 and Holey Moley will be at the Cincinnati Reds Opening Day Parade on March 31, Evansville Home and Garden Show April 1-3 and various Earth Day and Arbor Day events throughout Indiana later in the month. To keep track of events happening this month, click here to view a complete calendar of events.

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Annual Meeting

Join us for the 2011 Annual Meeting in Greenwood on March 31 at 9 a.m. For further information contact Michelle Shoemaker at 317-893-1410.

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Holey Moley

If you are friends with Holey Moley on Facebook you'd know he was recently marching in the Indianapolis St. Patrick's Day Parade and doesn't plan to slow down this April. Click here to become friends with Holey Moley on Facebook, view pictures and keep up with all the events Holey Moley is attending.

Don't forget to invite Holey Moley to one of your 2011 events.
Click here to request Holey Moley.

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Toolkit

Marcos Pizza Coupon

Indiana 811 has teamed up with Marco's Pizza to create a special offer of $8.11 for a large, one-topping pizza on Mondays in April in recognition of Safe Digging Month. This limited-time offer will serve as a reminder to Marco's customers to always contact Indiana 811 a few days before digging. Indiana 811 has provided web banners, web buttons and business cards within the Indiana 811 toolkit for members to use when promoting the 811 message this April. Find out if there are Marco's locations in your area by clicking here.

With Indiana Safe Digging Month starting this Friday, Indiana 811 reminds everyone to use the member tools available at Indiana811.org to promote Safe Digging Month. You can access the Indiana 811 toolkit by clicking here.

Please be sure to keep Indiana 811 informed of your Safe Digging Month plans by emailing Chuck Muller at cmuller@indiana811.org.

Spotlight 811

Baseball Opening Day is this Thursday, March 31, and Indiana 811 and several member utilities have partnered to promote 811 at several Indiana ballparks. Indiana 811 has partnered with Vectren, Citizens Gas and NIPSCO to sponsor various programs at the Evansville Otters, Indianapolis Indians and South Bend Silver Hawks, respectively.

NIPSCO and Indiana 811 representatives (including Holey Moley) attended a pep rally at an elementary school in the South Bend area in February to officially kick off the South Bend Silver Hawks' reading program the two organizations co-sponsor.

Be sure to check out future editions of The Dirt to see photos from these sponsorships.

The 411 on 811

Due to the overwhelming success of last year's firehouse campaign, Indiana 811 has been heavily promoting this program at all of the recent pipeline safety presentations held across the state, in partnership with the Indiana Pipeline Awareness Association. Indiana 811 also mailed every fire station in the state a flier about this year's increased incentive to participate.

The first 100 fire stations to submit a picture of their marquee featuring an 811 message will receive a $50 donation towards their organization. All submissions will be entered into a grand prize drawing for a $200 donation to their organization. All donations are made possible through Vectren's support of Indiana 811. Be sure to look for 811 on your local fire station's marquee this April!

Did you know?
Before digging into breakfast at the CGA Annual Meeting, attendees were given a bottle of Indiana 811- and Kentucky 811-branded hot sauce to spice up their meal. Click here to see an image of one of the hottest products at this year's conference. Reply to this email with "I read The Dirt" to claim your very own bottle of Indiana 811 hot sauce while supplies last. While supplies last.

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