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SBA eNewsletter - June 2019
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In This Issue

  • Client Roster: We would like to thank all our new and existing clients for the trust they put in our services and allowing us to become trusted partners in their success. 
  • Project Updates: We're happy to provide updates on some of the many interesting projects we are currently helping clients with. The variety provides a comprehensive example of the range of services we provide. 
  • Client Feature: We take a look at the St. Cloud Regional Airport (STC) in St. Cloud, MN, and our recently completed strategic planning and economic development work there.  
  • Conferences & Events: We are looking forward to networking with clients and industry leaders at the upcoming ACI-NA Annual Conference & Exhibition September 15 - 17, in Tampa, FL. See you there!

Current Clients

Serving clients and helping their airports become best-in-class in operations, air service, customer service, and safety is what drives us every day. We are very appreciative of the trust our clients put in our services and we are proud to work with each and every one supporting their business models and strategic goals. Below is the roster (listed alphabetically by airport code) of clients we have been working with in 2019:  

Project Updates

Thanks to our clients' trust in our services to help them achieve their strategic objectives and goals, 2019 has allowed us to call upon over 100 years of combined industry experience from our team of aviation professionals to take on a wide range of assignments. Below you'll find overviews on what we've been working on this year to date:  
  • Strategic Planning Initiatives. SBA is working on numerous strategic planning projects that are well under way with our existing and new clients. Stakeholder outreach, study sessions, financial review, and comparable data analysis tasks have lead to insights and recommendations to improve airport operations.  
  • Organizational Reviews. Our work this year has included two top-to-bottom organizational reviews completed and others currently in process. We have looked at compensation & benefits, organizational structure, and succession planning. We then compare the airports with industry best practices to ensure alignment to strategic goals. The findings and recommendations provide our clients with a implementable plan to make important changes to strengthen operations, sustain growth, and continue to be competitive within the industry now and into the future. 
  • Governance. As one of SBA's core competencies, we have had several governance reviews and analyses this year. Recently, we have helped to set up an Advisory Committee with one of our clients to review the existing airport governance model compared to alternative governance options provided by state legislation. The Committee is convening in an ongoing series of meetings led by SBA to discuss governance trends, best practices, and the alternative options the airport has. After the structured review, the Committee will provide a recommendation to the existing airport sponsor. Additionally, we reviewed governance options for another client, especially in the context of growth and economic development. And currently, we are conducting a similar study for a third client reviewing operations, finances, and policies and procedures to ascertain potential advantages for moving to an authority governance model. 
  • Executive Recruitment. SBA has been expanding our executive recruitment efforts with two new positions successfully posted and filled so far this year, including a successful CEO placement for Syracuse Hancock International Airport in NY. Look for more info to come on this expanding service by SBA and keep your eye on our website for new opportunities.

Client Feature

St. Cloud Regional Airport (STC), St. Cloud, MN

SBA worked with STC executive staff and other key stakeholders from the City and the Greater St. Cloud Development Corporation (GSDC) on a year-long strategic planning study, reviewing all aspects of the airport's operations with the goal of creating strategies to optimize STC's operations and regional economic impact.

As the lead consultant of record overseeing the study, SBA managed a team of five sub-consultants to achieve the study's goals. Together, the team performed an air service development analysis, an economic impact study, a parking study, a financial analysis, an organizational assessment, a comparative benchmarking study, and a governance review, as well as conducted community engagement efforts.   

SBA delivered the final report to STC earlier this year and provided recommendations that aim to improve airport operations and economic impact by aligning rates and charges with industry best practices, implementing new business strategies, and transitioning the governance model.  

St. Cloud Regional Airport is an important asset for its community, and we are delighted for the opportunity to be a part of its future growth.

Thank you to everyone who contributed to the project to make it a success!

To read a summary of the report findings and recommendations prepared by our team and posted on the GSDC web site, please click here.

For more info: St. Cloud Regional Airport (STC) https://www.stcloudairport.com


Conferences & Events
  • Please join us at ACI-NA's 2019 Annual Conference & Exhibition. This always productive conference will be held this year in Tampa, FL from September 15 - 17 and will cover a full range of airport topics and industry trends. We look forward to networking with you and other industry leaders at this premier event for airport professionals. 





We thank you for your interest in and support of our work, and we look forward to being able to serve you the next time you need management support services.
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For our thoughts and industry insights on aviation issues, as well as updates on our activities, be sure to check out our pages on LinkedIn and Facebook

Also, we invite you to leave us a message on our social media -- or email us at
info@baldwinllc.com -- about any industry issues that are of concern and interest to you.


And, remember, to find out about the latest activities at SBA, be sure to visit the "News" page of our website. 
About Steven Baldwin Associates
Steven Baldwin Associates focuses solely on airport management consulting for airport operators, owners, and policy makers. As a leader in developing best practices in contemporary airport management, the professionals at SBA have decades of hands-on experience running airports and consulting for them. For more information, contact us at (518) 478-6321 ext. 101 or info@baldwinllc.com, or visit our website at http://www.baldwinllc.com
As always, thank you for your business and your trust in us.
If we can be of any additional assistance to your airport, don't hesitate to contact us. 
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