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Tuesday, November 25, 2014
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TFP Publishing Trends - November 2014

Welcome TFP Friends,
As we head into the holiday week, I wanted to share how grateful we are at TFP to be working with all of you, in person and virtually, on so many interesting aspects and challenges of publishing.

We have visibility into the many changes impacting publishers—at the most strategic heights and at the ground level—and that experience allows us to share the knowledge we have and continuously tailor our offerings to your current needs.

One great example of this is the increasing need for better change management to support content-related projects. I draw on some recent experiences in my "5 Steps for Incorporating Change Management" blog this month.

We also want to thank you for all the positive feedback on this newsletter—
we're glad you find it useful and appreciate you sharing it with colleagues. Your response drives us to find the best in trends, metrics, tips, and news to better help you publish each day.

Happy Thanksgiving!
Margot Knorr Mancini, Founder & CEO

5 Steps for Incorporating Change Management

While change management is often overlooked as publishers shift their content business strategies to support new goals, it plays a critical role in all successful initiatives.

Learn five steps you can take to help your organization more effectively incorporate change management into its content processes.

Read more on the TFP blog

'Drawing' in InDesign

Isn't life good when your tools play nicely together? 

See the latest post from TFP's Mary Lester to find out how to "draw" natural-looking, editable pencil strokes in InDesign documents using Illustrator Pen, Curvature, and Pencil tools.

Get all the details on the TFP blog

Media Metrics: Consumer Magazines,
Digital vs. TV Ad Spend, Social Network Demographics, and More

Our Media Metrics blog and monthly newsletter compile stats from the latest research that affects the publishing and media industries.

Stay on top of trends and get the information you need to plan for the road ahead with this month's picks on consumer magazines, digital vs. TV ad spend, updated social media demographics, holiday spending projections, and more.

See our full Media Metrics roundup on the TFP blog

Women in Media: Hiring News From InStyle, Vice, Hearst, and More

Check out TFP's latest Women in Media roundup of notable moves among women in the media industry.

Highlights include: Nina Lawrence (pictured), the new vice president and publisher of InStyle magazine, and Alyssa Mastromonaco, Vice Media's new chief operating officer.

Find more hiring news on the TFP blog


TFP resources

TFP's Using Adobe InDesign CC Handbook

TFP client success stories


Check out these recommended titles:
Creative Strategy: A Guide for Innovation
by William Duggan
Lean Change Management by Jason Little
The Discomfort Zone by Marcia Reynolds


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