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Make Your Customer The Hero

Most marketing makes the company the hero.

Most companies go to great lengths to prove that their product is better.

Most marketer’s main aim is to close the sale.

The most effective marketing makes the customer the hero.

Beloved brands show people who they can become in the presence of their product.

The best marketers give people something to believe in, not just something to buy.

Image by Monica Leonardi

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Make Your Customer The Hero Oct 14, 2019
Faith Vs. Proof Oct 11, 2019
The One And Only Oct 9, 2019

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Find out how Bernadette's books, products and services can help you to unlock the value in your story.

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Copyright 2019 The Story of Telling | Connect with Bernadette on Instagram and Twitter

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